3D Sales Configurator Software
Want to wow customers the moment they see your products? Our 3D sales configurator enables your sales team to bring products to life in real time, turning static conversations into immersive experiences at showrooms, trade shows and in-store.
Turn sales conversations into interactive and unforgettable product experiences.
Our 3D sales configurator allows sales teams to present full product ranges without stocking every variation. Products can be configured, customized and demoed in photorealistic 3D and AR – online or in-person.
Interactive 3D Sales Configurator
Close sales faster with real-time product customization.
- Empower sales teams to adjust layouts, finishes and components on the spot during consultations.
- Create a collaborative buying journey where customers see their vision come to life instantly.
- Build stronger trust and increase sales conversion through transparent, interactive 3D visualization.
Virtual Product Range in 3D & AR
Enable customers to view any product variation virtually, saving space and resources
- Present entire product lines digitally, removing the need to stock every variation in showrooms or trade fairs.
- Allow customers to explore endless options in photorealistic 3D, instantly updating with each configuration.
- Reduce operational costs while offering a richer, more engaging buying experience.
True-to-Scale Augmented Reality
Bring your products to life with easy-to-use and lifelike AR visualization
- Let customers place configured products in their own space directly from any mobile browser.
- Increase buyer confidence by demonstrating scale, fit and style in real-world environments.
- Eliminate uncertainty and reduce returns by ensuring the right choice before purchase.
Flexible Platform Integration
Seamlessly integrate 3D configurations into existing sales workflows
- Embed configurators into sales tools, websites or mobile devices for smooth adoption.
- Connect via Web SDK and APIs to sync product data, pricing and inventory in real time.
- Ensure scalability across catalog sizes, sales channels and global markets.
See our
3D sales configurator
in action
Experience how sales teams can guide customers through live product configurations and personalization with our 3D sales configurator.
How 3D product configuration and visualization can improve customer experience
Consumer research shows that 3D product configuration significantly enhances the customer experience by providing more interactive and personalized shopping options. Below, we highlight key statistics that demonstrate the positive impact of 3D configurators on engagement and customer satisfaction.
...of online shoppers say they’re more likely to buy a product online if it’s presented in 3D or AR.
...higher conversion rate for products that have AR content.
...more likely to add an item to online shoppers' cart after interacting with it in 3D.
A partnership
for success
At London Dynamics, we see the relationships we build with our clients as creative partnerships, not commercial transactions. We collaborate closely to understand your needs, ensuring our 3D solutions drive shared success and long-term growth.
Speak to our team
Get in touch with a member of our sales team to discuss your business needs and explore our software capabilities with a live demo. This ensures the process is transparent and expectations are aligned.
Scope & proposal
We review your requirements, products and existing assets before coming back to you with a costed proposal and realistic timeframe. Our software offers flexibility within a time-tested framework.
Build & review
Once approved, we kick off the project with a meeting for all stakeholders to ensure the scope, deliverables and timeline is clear. This is followed by regular status meetings as we build your assets and outline progress.
Integration & live launch
Stringent internal quality assurance and client reviews ensure perfect assets are signed off and ready for use in our CMS. Our team is on hand for technical support and to answer any general queries you may have.
FAQs
Our software is ideal for modular and/or customizable products such as furniture, bikes, cars, gym equipment, much more. While any product that has interchangeable components or variations can be built and presented in 3D, we can create 3D models for any product type.
Yes. The configurator connects seamlessly via Web SDK and APIs, enabling straightforward integration with all eCommerce platforms, CRMs and PIM systems. This ensures product data, pricing and inventory remain accurate across all channels.
With 3D and AR visualization, there’s no need to physically display every product variation. Sales teams can bring the entire product range to life on digital screens or mobile devices, giving customers freedom to explore configurations virtually while optimizing showroom space.
Absolutely. Because our configurators are browser-based, they work seamlessly on desktops, tablets and phones – no app downloads or headsets required. Whether on the shop floor, at an event or over a video call, sales teams can deliver immersive 3D and AR experiences anywhere.
Customers can view their configured products in AR directly through their handheld device, placing configured products into their own space in 3D photorealistic detail. This “try-before-you-buy” feature has shown to increase buyer confidence and significantly reduce returns.
Yes. The configurator is designed to manage extensive product ranges, including modular products with multiple components and variations. Sales teams can showcase full catalogs, configure modular arrangements on the fly and allow customers to explore combinations and layouts in real time – all within a single, interactive tool.
Let's talk.
To find out how we can help your business increase customer engagement, boost brand loyalty and increase conversions, leave your details and we'll get in touch.
This site is protected by reCAPTCHA and the Google
Privacy Policy and Terms of Service apply.
Blog.
We’re working at the forefront of digital technology and believe in sharing knowledge within the industry to help elevate and unlock the power of 3D.
3D Product Animation vs. Traditional Product Videos – what works best for eCommerce?
An educational breakdown for eCommerce teams on when to use 3D animation, traditional video, or both to support online product storytelling.
Read more
Guide to 3D visualization for gym equipment brands
Discover how 3D product visualization can empower gym brands to sell smarter online. Learn its benefits, use cases and how your brand can get started.
Read more
How digital twin technology is revolutionizing online retail
Explore what digital twin technology is, how it works in online retail and its key benefits, types and real-world use cases transforming eCommerce.
Read more
3D Car Customization: an introductory guide for automotive brands in 2025
Learn what 3D car customization is, how it works and why it’s transforming the automotive buying experience for customers and brands alike.
Read more